Your Child's First
Real Business Starts Here.
Most children grow up learning how to spend money. Business Basics for Kids teaches children how to earn it.
We believe that entrepreneurial thinking is one of the most important skills a child can develop — not because every child will grow up to own a business, but because every adult benefits from knowing how to identify opportunities, manage money wisely, and persevere through challenges.
Business Basics for Kids is the only program of its kind: a structured curriculum that takes a child from “I have an idea” all the way through to running a real, functioning business — with earnings that are 100% theirs to keep.
Why Financial Literacy Matters Now
Research from the University of Cambridge found that children’s core money habits — how they think about saving, spending, and the link between effort and reward — are largely in place by the age of seven. Research from the University of Michigan’s Ross School of Business confirmed that children form distinct attitudes about money at a surprisingly young age, and that those attitudes, left unaddressed, tend to carry through into adult life.
The window between ages 5 and 11 is the most important period in a child’s financial development — and it is precisely the window most schools leave unaddressed. Business Basics for Kids was built to fill that gap.
“Money habits are formed in children as young as three to four years old, and are largely set by age seven.”
— University of Cambridge, Whitebread & Bingham
For a more detailed look at what the research says — and why it matters for your child right now — visit our Financial Literacy page.
What parents are saying.
I learned how to start my own business! I had to figure out how much things cost and how to save. It made me feel like a real entrepreneur.
My daughter liked being in charge, but I liked that she was learning real-life skills without even realizing it. It made financial literacy easy for her to understand.
BBK makes learning about money actually fun! I got to be the boss, sell lemonade, and even give money to help animals.
From “I have an idea” to running a real business.
BBK is a structured business program for children aged 5 to 11, powered by age-appropriate artificial intelligence coaching. It is the flagship product of Business Basics for Kids and represents the most significant evolution in children’s financial and entrepreneurial education available today.
Parental trust is the foundation of everything.
BBK was built with the understanding that parental trust is the foundation of everything. Without it, the program cannot exist. The Parent Control Center is our commitment to that trust. Each child’s account is completely private. All information — activity logs, earnings, business plan, and progress — is accessible only through a secure, credentialed parent login. No one else can view or access your child’s account.
From the Parent Control Center
Parents can see, set, and approve everything.
Each child’s account is completely private. All information is accessible only through a secure, credentialed parent login. No one else can view or access your child’s account.
The Parent Control Center is included with every BBK subscription at no additional cost.
Activity Log
View a full log of their child's activity on the platform.
Progress Tracking
Track progress through the program.
Real-time Earnings
See their child's earnings in real time.
Time Limits & Schedules
Set session time limits and access schedules.
Decision Approvals
Approve or decline any significant business decision.
Direct Support
Contact BBK support directly.
Right now, enrollment is free.
BBK is currently in its beta test phase — which means right now, enrollment is free. This is not a trial with limited functionality. Beta families receive full access to the opening months of the program, and complete access to the Parent Control Center.
$0
- Full access to the opening months of the program
- Complete access to the Parent Control Center
- Priority enrollment when the full launch takes place
- Early-access pricing when BBK AI launches publicly
Give your child the experience of doing something real.
Join a strictly-limited group of Founding Families running Phase 1 of BBK alongside
Jennifer and the BBK team. Free for the full 2-month beta.
Join the Founding Families.
BBK is currently enrolling a limited number of Founding Families, the first group of children and parents to experience what the full program is all about during an 8-week beta test beginning September 1, 2026.