★ Our Story

Built by an educator.

Designed for the next generation.

Business Basics for Kids exists because the gap between what schools teach about money and what children actually need is too wide — and the years between 5 and 11 are too important to waste.

What We Stand For

Our Values

Six principles that shape every lesson, every interaction, and every decision we make at BBK.

Real Over Simulated

Children learn best through genuine experience. BBK AI involves real money, real customers, and real decisions — not hypothetical scenarios.

Child-Led, Parent-Supported

Children own their businesses. Parents provide oversight and encouragement through the Parent Control Center. We believe in both child agency and parental peace of mind.

Safe by Design

Safety is not an afterthought. Every element of the program — from the AI Tutor* to the payment processes — is built with child safety as the first priority.

Accessible to All

We have worked hard to make BBK AI available at a subscription price that makes it accessible to as many families as possible, without compromising on quality or safety.

Progressive Mastery

Skills compound over time. The program’s structure ensures each new concept builds on the last, creating deep understanding rather than surface familiarity.

Continuous Improvement

We collect feedback, measure outcomes, and evolve the program constantly. The children enrolled in BBK AI are partners in its development.

Meet The Founder

Jennifer Fishman – M.Ed., NFTE Certified Entrepreneurship Instructor

Jennifer Fishman is an entrepreneurial-minded leader and innovative educator with a Master’s Degree in Education from Pepperdine University, a California Teaching Credential, and certification from the Network for Teaching Entrepreneurship (NFTE).

As the founder and owner of Business Basics for Kids, Ms. Fishman brings deep passion and expertise to the company and its mission. Drawing from her classroom experience and extensive research, Ms. Fishman developed the company’s proprietary curriculum—an engaging, real-world entrepreneurial education program designed specifically for students.

Her mission is simple: give every child the chance to discover what they are capable of — before the world tells them otherwise.

★ Founding Families Enrollment Open

Be part of the program from day one.

Join a small group of children and parents who will help shape what the next generation of
financial education looks like. Strictly limited spaces. 100% free during the 2-month beta.