★ What is bbk ai

From “I have an idea” to running a real business.

BBK AI is a 12-month, structured business program for children aged 5 to 11, powered by age-appropriate artificial intelligence coaching. It is the flagship product of Business Basics for Kids and represents the most significant evolution in children’s financial and entrepreneurial education available today.

Unlike apps that simulate business in a game environment, BBK AI operates in the real world. Children develop an actual business idea, create a real plan, reach real customers, make real sales, and keep 100% of what they earn. The AI Tutor* guides them through each phase — asking questions, prompting reflection, celebrating milestones, and nudging them forward when they feel stuck.

Everything happens within a safe, supervised platform that parents control entirely.

Why we built BBK AI

The world children are growing up in is one where artificial intelligence is already part of everyday life. Jennifer Fishman built BBK AI on the belief that the best way to help children thrive in that world is to let them use AI to accomplish something genuinely meaningful — something of their own.

When a ten-year-old uses the AI Tutor* to refine their business pitch, track their earnings, and improve their product, they are not a passive consumer of technology. They are developing the habits of an intelligent, confident, technology-literate person.

At the same time, Jennifer was acutely aware of parent concerns about screen time, data privacy, and the quality of AI interactions. Every design decision in BBK AI reflects those concerns. The program is structured, time-bounded, supervised, and transparent.

BBK AI was built to answer three questions:

★ Can we give children a genuinely real business experience — not a simulation?

★ Can we make AI a positive, developmentally appropriate tool for children in this age group?

★ Can we do both in a way that parents trust completely?

The answer to all three questions is “YES!”

Curriculum Map

The 12-Month Program

BBK AI is a complete, progressive journey across 12 months. The chart below maps the full program. The beta test covers Phase 1 — the first two months — giving families a genuine experience of the program from the ground up. The rest of the program continues after the beta period.

Beta Test — Phase 1: Launch (Months 1 & 2)

Money Basics & Earning

Month 1

Children learn the difference between money earned through effort and money received as a gift, and explore the concepts of spending, saving, and profit.

Business Idea & Planning

Months 1–2

Using the AI Tutor*, children identify a viable business idea, select their concept, and build their first business plan with guidance at every step.

Pricing & Value

Month 2

Children set a price for their product or service using the AI Pricing Calculator, learning how cost, value, and margin relate to each other.

Marketing & Launch Prep

Month 2

Children create their first marketing materials — a flyer, a pitch, a product description — and identify their first three potential customers.

First Sale

Month 2

Children open their business, complete their first real transaction, record their earnings, and begin tracking income and expenses.

Customers First

Month 3

Understanding who customers are, what they need, and how to serve them well. Introduction to repeat business and customer care.

Track Your Money

Month 4

Basic bookkeeping: income, expenses, and profit. Children see for the first time exactly how their business is performing financially.

Make It Better

Month 5

Gathering feedback, identifying improvements, and iterating on the product or service — the entrepreneurial habit of continuous improvement.

Reach More Customers

Month 6

Simple marketing: telling more people, creating word-of-mouth, and growing the customer base beyond the first circle.

Scale Up

Month 7

Thinking about growth: what it would take to serve more customers and what systems the business would need to support that.

Advanced Money Management

Month 8

Setting financial goals, budgeting ahead, and understanding the difference between reinvesting in the business and taking income out of it.

Brand & Identity

Month 9

What makes a business memorable: developing a simple brand identity and understanding why it matters for long-term customer relationships.

Integration & Mastery

Months 10–12

Reflection, portfolio review, and entrepreneurial vision. Children complete their full 12-month journey with real experience and real earnings to show for it.

The AI Tutor* — How It Works

It does not give children answers. It asks them questions.

The BBK AI Tutor* is unlike any other AI product designed for children. This distinction is deliberate and important. The goal of BBK AI is not to make business easy — it is to help children develop the thinking skills of a business owner. The AI Tutor* prompts, challenges, and celebrates. It meets each child where they are and adapts its approach based on their responses and progress.

What the AI Tutor* does

Asks questions that develop critical thinking
Provides structured prompts at each program milestone
Celebrates progress and encourages persistence
Flags when a child might benefit from parent involvement
Adapts pace and complexity to individual children

What the AI Tutor* never does

Make financial decisions on behalf of the child
Communicate with anyone outside the platform
Generate open-ended or unstructured content
Operate without logging activity to the Parent Control Center
Bypass the program curriculum or safety filters

The Parent Control Center

Parental trust is the foundation of everything.

BBK AI was built with the understanding that parental trust is the foundation of everything. Without it, the program cannot exist. The Parent Control Center is our commitment to that trust. Each child’s account is completely private. All information — activity logs, earnings, business plan, and progress — is accessible only through a secure, credentialed parent login. No one else can view or access your child’s account.

From the Parent Control Center

Parents can see, set, and approve everything.

Each child’s account is completely private. All information is accessible only through a secure, credentialed parent login. No one else can view or access your child’s account.

The Parent Control Center is included with every BBK AI subscription at no additional cost.

Activity Log

View a full log of their child's activity on the platform.

Progress Tracking

Track progress through the 12-month program.

Real-time Earnings

See their child's earnings in real time.

Time Limits & Schedules

Set session time limits and access schedules.

Decision Approvals

Approve or decline any significant business decision.

Direct Support

Contact BBK AI support directly.

Who Is BBK AI For?

Curious, motivated, and ready for a challenge.

BBK AI is designed for children aged 5 to 11 who are curious, motivated, and ready for a challenge. The program does not require any prior knowledge of business or technology — just a willingness to learn and try things.

BBK AI is ideal if your child:

Is naturally curious about how things work
Likes being in charge of their own projects
Has shown an interest in earning money
Enjoys creative challenges and problem-solving
Is between 5 and 11 years old

BBK AI also works well for children who:

Have not yet found an activity that truly captures their interest
Benefit from structure and clear progression
Learn best by doing rather than reading or listening
Have a parent who can provide light-touch support and encouragement
Are ready to take on something genuinely new

Pricing and Enrollment

Right now, enrollment is free.

BBK AI is currently in its beta test phase — which means right now, enrollment is free. This is not a trial with limited functionality. Beta families receive full access to the opening months of the program, an active AI coach for their child, and complete access to the Parent Control Center.

$0

Free during the beta · No credit card required

What beta families also receive — and what no future subscriber will ever have — is genuine founding family status: the opportunity to shape the program before it reaches the wider world.

Full access to the opening months of the program
An active AI coach for their child (ChatBot during beta)
Complete access to the Parent Control Center
Priority enrollment when the full launch takes place
Early-access pricing when BBK AI launches publicly

Beta places are strictly limited. Founding Family enrollment is free.

Frequently Asked Questions

Frequently asked questions.

The short answers to what most parents ask first.

Is BBK AI safe for my child?

Yes. Safety is built into every layer of the program. The AI Tutor* operates within strict content parameters, the platform does not allow external communication, and all activity is logged to the Parent Control Center. Your child’s data is never used for advertising.

Does my child need any prior knowledge of business?

Not at all. Month 1 of the program starts from the very beginning — what money is, how it works, and how a business gets started. Children arrive with curiosity and leave with knowledge.

How much time does BBK AI take each week?

It really depends on the time parameters you place on your child, but we recommend that you allow about 45 minutes to an hour a week at minimum to complete the coursework we set out.

What kind of business will my child run?

Every child develops their own business idea in Month 1, guided by the AI Tutor*. The type of business will reflect their individual interests and strengths.

Does my child actually earn real money?

Yes. BBK AI is not a simulation. Children make real sales to real customers and keep 100% of what they earn. The program includes guidance on handling money responsibly and safely.

What if my child falls behind or struggles?

The program is designed to flex with each child. The AI Tutor* adapts its support based on progress, and there is no penalty for taking additional time at any stage. If a parent notices their child is struggling, they can reach out to BBK AI support directly through the Parent Control Center.

Can more than one child in the family enroll?

Yes, absolutely! More than one child enrolled in the BBK AI program equals more peer support and encouragement.

Can my child work on their own or as a member of a team?

It’s entirely their choice. Some kids prefer to build and run their business on a solo basis, while others may find working with other friends or family members to be a better personal choice.

★ Founding Families Enrollment Open

Give your child the experience of doing something real.

Join a strictly-limited group of Founding Families running Phase 1 of BBK AI alongside Jennifer and the BBK team. Free for the full 3-month beta.

No credit card required · Locked-in Founding Family pricing for the rest of the program.